Puregold’s OPM Con 2025, the Philippines’ most anticipated music festival, will take over the Philippine Arena on July 5, with fans worldwide securing tickets for what organizers call a historic celebration of Original Pilipino Music (OPM).
The event has generated international buzz, with attendees flying in from Singapore and the United Arab Emirates and overseas Filipino workers (OFWs) planning trips home to join the festivities. The festival is poised to be both a major music spectacle and a cultural homecoming.

Demand within the Philippines has been equally strong, with Puregold stores in Butuan, Bacolod, and Leyte reporting early sell-outs. Fans from across the country are arranging travel to attend, turning the concert into a tourism draw as much as a musical milestone.

“We created Puregold OPM Con 2025 as a gift to our shoppers and music fans,” said Ivy Hayagan-Piedad, Puregold’s senior marketing manager. “The lineup will deliver unforgettable performances, uniting fans of today’s hits and classic OPM in one historic event.”