Popular streaming platform iWant launched a redesigned viewing experience on smart TVs beginning June 12, offering a sleeker and more user-friendly interface in a move to enhance content discovery and audience engagement.

Dubbed the “Home of Filipino Feels,” iWant’s update features a cleaner layout, improved navigation, and curated content rows based on viewer moods—such as kilig (romantic excitement), gigil (intense emotion), and senti (nostalgia).

The soft launch marks the first phase of the platform’s revamp, featuring enhancements such as sharper video previews and a more responsive interface optimized for large-screen viewing. The full relaunch is expected in July, when the updated experience will be available on mobile phones, tablets, and other devices.
“The redesign reflects how Filipinos watch and connect with stories that evoke shared emotions,” the company said in a statement.

The platform continues to offer a mix of original titles, local classics, and live-streamed content, with subscriptions starting at P35 per month, making it one of the country’s most affordable streaming services.
In addition to smart TVs, iWant supports streaming via Chromecast and AirPlay, and will extend access to additional platforms in the coming weeks.