Mitsubishi Motors Philippines Corp. (MMPC) is set to bring its total investments in the country to over P18.6 billion, reinforcing its long-term commitment to the local automotive industry during a strategic meeting with the Board of Investments (BOI).
The meeting underscored MMPC’s intent to remain one of the leading companies in the country’s rapidly expanding automotive sector.
Over the past decade, MMPC has poured more than P11.6 billion into local production and operations.
The company is now preparing to invest an additional P7 billion over the next five years, demonstrating strong confidence in the Philippines’ economic resilience and long-term growth prospects.
MMPC’s commitment builds on its participation in the Philippine government’s Comprehensive Automotive Resurgence Strategy (CARS) program.
Launched in 2015, the P27‑billion CARS initiative aims to boost local automotive manufacturing by granting fiscal incentives to carmakers that build 200,000 locally produced units within six years.
MMPC, together with Toyota, was approved as a participating carmaker and committed an initial P4.3 billion to expand its Santa Rosa plant and launch local assembly of the Mirage and Mirage G4 starting in early 2017.
Under the program, MMPC also forged partnerships with 25 local parts suppliers for its vehicle’s stamping, body shell, plastics and other components, supporting local tier‑1 industries and creating hundreds of new jobs.
The program also mandates integration of body shell and large plastic parts in-country, reinforcing MMPC’s investment in local manufacturing capacity.
MMPC emphasized reliance on government-led initiatives to drive industry growth, highlighting the Philippines’ importance to Mitsubishi Motors’ ASEAN performance and global presence.
Meanwhile, the BOI said its programs are crafted to enhance the country’s investment climate through streamlined regulation, strategic incentives, and robust support for high-impact, innovation-driven sectors such as automotive manufacturing.
