HOPE, the Philippines’ first certified B Corp and a pioneering impact organization, launched Generation HOPE—a partnership with the country’s most beloved brands to help address the urgent need of building more public school classrooms nationwide.
Launched in partnership with the Department of Education (DepEd), Generation HOPE brings together the country’s most beloved brands, such as BDO, Carmen’s Best, Grab, Penshoppe, Aivee Clinic, SM Supermalls and Sunnies, to enable every Filipino to vote with their peso to support nation-building through the building of public school classrooms.
“Filipinos always come together in times of need. In a world that is increasingly divided, let’s harness that power every day to support something we can all agree on: investing in the youth of this country to build a nation and ensure a brighter future,” said HOPE founder Nanette Medved-Po.
HOPE and its partner brands have created unique ways for Filipinos to enjoy being part of this movement.
BDO customers will soon be able to own a BDO “HOPE in Every Spend” credit card, and a portion of their spend using the credit card will automatically be donated to building public schools. They can also convert their Rewards points into donations, and a portion of the annual membership fee will also be donated to HOPE.