Globe Business said it is amplifying its commitment to empowering micro, small and medium enterprises (MSMEs) by bringing its Saludo SME Roadshow to more communities, with events held in CAMANAVA and Iloilo.
The roadshows aimed to address the unique challenges faced by MSMEs in these areas while equipping them with digital tools to thrive in an evolving business landscape.
Expanding its reach, Globe Business engaged MSMEs from key sectors such as retail, manufacturing and logistics. The initiative served as a platform to explore tailored digital solutions and foster meaningful conversations on local business needs.
As MSMEs represent 99 percent of Philippine enterprises, Globe Business underscores the importance of localized approaches to drive sustainable progress.
Each roadshow reflected the distinct priorities of its host community. In CAMANAVA, Globe Business emphasized the urgent need for MSMEs to embrace digital tools. This included simplifying compliance processes like payroll management, improving internet access, and providing affordable technology upgrades for better efficiency.
It said that in Iloilo, with its thriving tourism, BPO and agriculture sectors, Globe Business focused on how technology can boost connectivity in rural areas, expand access to digital tools and help MSMEs scale their operations to contribute to regional economic development.
“By meeting MSMEs where they operate, we ensure our solutions are rooted in the real-world challenges they face. This hands-on approach allows us to act as a true partner in innovation, helping businesses navigate today’s competitive environment,” said KD Dizon, head of Globe Business.