Metro Manila, Philippines — Empire East Land Holdings, Inc. reported one of its strongest financial and operational performances in 2024, achieving nearly Php 12.2 billion in reservation sales despite a challenging market environment. The company now manages an asset base of Php 50 billion and holds a 426-hectare land bank, positioning it well for sustained growth.
President and CEO Atty. Anthony Charlemagne C. Yu emphasized that these results are a testament to Empire East’s long-term vision, discipline, and commitment to impact. “These figures are not just numbers—they reflect our unwavering drive to move forward with precision and purpose,” Yu said.
Empire East continued to lead in innovative residential developments in 2024, with 11 towers under construction and four more in advanced stages of development. These projects are designed to cater to the evolving needs of Filipino families, offering connectivity, smart design, and sustainable living.
The company also advanced its sustainability journey, implementing the 5S Waste Management Framework, integrating eco-efficient materials, and expanding green spaces like the Highland Forest at Empire East Highland City. These efforts align with Megaworld’s MEGreen and Alliance Global’s SustainAGIlity programs, strengthening Empire East’s commitment to responsible development.
Digital transformation remained a key focus in 2024, with the launch of over 100 automation programs that streamlined internal workflows and improved customer service. Platforms like Ask About Your Home and the partnership with Pilipinas Teleserv provided homebuyers with faster, more transparent access to important documents.
Empire East also invested in its people, focusing on employee development, mental wellness, and inclusivity. Community partnerships, including the Adopt-a-School program and sustainability education initiatives, reinforced the company’s commitment to nation-building.
Looking ahead, Empire East is set to invest Php 25 billion over the next five years to build more resilient, sustainable, and accessible communities aligned with customer needs and global environmental standards.
“As we enter our fourth decade, we are stronger, more agile, and better prepared than ever,” Yu added. “With the support of our Chairman, Dr. Andrew L. Tan, and Alliance Global CEO, Mr. Kevin Tan, we are building a bolder, more inclusive future for the communities we serve.”
