A new campaign is training the spotlight on the importance of strong connections within families, featuring a fresh rendition of Eraserheads’ “Huwag Kang Matakot.”
The ‘90s hit, originally composed by Ely Buendia, takes on new meaning as it reinforces the message of support and presence for loved ones.
The video showcases everyday scenarios where digital connectivity plays a crucial role: a father offering words of encouragement before his son’s major exam, a mother comforting her daughter facing cyberbullying, a daughter ensuring her mother’s safety through a home security camera, a son cheering up his sick mother via video call, and a family bridging distance with constant communication. Through these moments, the campaign underscores how technology has become an essential part of maintaining close family ties.
“As we face a new year, PLDT Home delivers a timely and uplifting message of support signifying its promise to provide stronger and meaningful connections for every family it serves. PLDT Home is here for you, keeping you connected, especially in the moments that matter the most,” said Jeremiah de la Cruz, PLDT Senior Vice President and Head of Home Business Group.
Beyond the campaign, PLDT Home continues to introduce digital innovations aimed at enhancing customer experience. The company delivers fiber speeds of up to 10 Gbps with Fiber Gigabit and offers Fiber Unli All to provide cost-effective broadband services for Filipino households.
The telecom provider also recently launched Always On, the world’s first hybrid modem that automatically switches a connection from fiber to LTE during downtime while simultaneously creating a service request for added convenience.
To improve customer care, PLDT Home has expanded its support services, including Cebuano-language assistance via 171, AI-driven service programs, and customer support access both online and in rural areas.
