JETOUR Auto Global recently hosted a comprehensive six-day program from April 20 to 25, bringing together over 200 members of the motoring media, social media influencers, and dealer representatives from around the world. Held in Shanghai, the event coincided with the JETOUR International Business Conference and Auto Shanghai 2025, offering delegates a firsthand look at the automaker’s latest innovations and its strategic direction for the future of mobility. The gathering also incorporated elements of JETOUR’s “Travel+” culture, alongside an international media workshop and test drives of new vehicles.
A key component was the JETOUR Auto international annual business conference 2025, which commenced on April 22. The conference, themed “Together for Future,” marked a significant milestone by hosting over 1,000 global partners and user representatives spanning 70 countries and regions. Discussions centered on JETOUR’s global strategic planning, innovative technologies and products, and marketing initiatives planned for 2025, aiming to build global momentum for the brand’s future trajectory. This record attendance underscores JETOUR’s accelerating global expansion and the strong recognition from its international network, reflecting cumulative sales surpassing 1.68 million units across 67 markets since its 2018 launch, positioning JETOUR as one of the world’s fastest-growing auto brands. Amidst this growth, JETOUR announced its entry into the “3.0 era,” committing more earnestly to its “Travel+” strategy with a focus on off-road capability, hybrid technology, and intelligent features. Supporting initiatives included a Global Partners Summit and an Innovative Marketing Seminar.
Under the bright lights of Auto Shanghai 2025, JETOUR officially unveiled its GAIA Architecture, showcasing the G700 and G900 models built upon this platform. The GAIA architecture represents a next-generation hybrid off-road platform designed to combine power and intelligence for modern exploration, signifying JETOUR’s evolution into a premium and intelligent 3.0 era. The company reported record-breaking sales of over 560,000 units in 2024, an 80.3% year-on-year increase, expanding its global footprint to over 2,000 sales and service outlets across 67 countries. GAIA offers two advanced power systems: the iDM-O Super Hybrid System in the G700 and the iEM-O Amphibious Range Extender System for the G900.
The program concluded with a test drive event on the final day of Auto Shanghai 2025 at the Shanghai Pudong Chuansha Test Drive Center, where global media and influencers experienced JETOUR’s core technological pillars: off-road capability, hybrid power, and intelligent innovation. Vehicles tested included the T1, the T2 i-DM, and a preview of the upcoming G700. The T1, equipped with a 2.0T engine and 8-speed automatic transmission, demonstrated smooth acceleration, while its XWD intelligent 4-wheel drive system showcased effective power distribution. The T2 i-DM highlighted its rugged design paired with eco-friendly efficiency from its 5th-generation 1.5TGDI hybrid engine (44.5% thermal efficiency) and 3-speed DHT, providing seamless power and off-road capability. A key demonstration featured the G700’s autonomous parking capabilities, utilizing 12 ultrasonic sensors and four 360° cameras for effortless navigation of tight spaces.
Beyond the business and vehicle showcases, JETOUR provided an immersive “Travel+” tour of Shanghai landmarks and hosted an evening event featuring outdoor gear, technology displays, the Cheetah conservation initiative, and cultural performances, blending performance and tech to inspire shared passions. A media workshop convened over 40 automotive journalists, leading to the official launch of the JETOUR Media Alliance (JMA), the brand’s first international media platform aimed at establishing systematic engagement and co-created initiatives. The overall events, from conference to test drives and cultural experiences, aimed to provide a comprehensive immersion into JETOUR’s “Travel+” culture and underscore its potential for future growth in global markets.
