Seller summit

TikTok Shop Philippines reinforces its commitment to empowering Filipino micro, small and medium enterprises (MSMEs) at the highly anticipated TikTok Shop Seller Summit 2025, attended by over 800 sellers and partners. During the Summit, TikTok Shop launched the enhanced ACE Indicator System, the platform’s proprietary framework that supports sellers in elevating their brand performance across three key pillars: assortment, content and empowerment. Shown is TikTok Shop Philippines marketing lead Franco Aligaen during the 6.6 Bonggang Birthday Sale.