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Saturday, July 5, 2025
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Are young Filipinos done with online dating?

While global data points to dating app fatigue among younger generations, recent figures from Viber Dating show young Filipinos are still actively seeking connections online.

A 2024 Forbes Health report indicated that 80 percent of millennials and 79 percent of Gen Z users reported feeling burned out by dating apps, with many citing ghosting, failed connections, and misleading profiles as key frustrations. However, new data from Rakuten Viber’s in-app feature Viber Dating suggests a contrasting trend in the Philippines.

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Since launching in the country in February 2025, Viber Dating has recorded strong engagement from Filipino users, particularly young professionals aged 25 to 30. The company said users typically begin chatting within 1.7 days of creating a profile, and 92 percent initiate conversations within 60 seconds of matching.

The platform, which aims to offer a more secure and private dating experience, also reported a balanced 1:1 ratio of male to female users—an uncommon finding in dating apps, which are often male-dominated. Viber said users in the Philippines receive several matches per week on average.

“Viber Dating has already empowered many young Filipinos to find genuine connections and embrace online dating once again—all because we have provided them a safer and convenient dating experience,” said David Tse, senior director at Rakuten Viber APAC.

The launch followed focus group discussions with Filipino users, who expressed a desire for meaningful interactions with real people while maintaining privacy. To address these concerns, Viber Dating requires profile creation through verified Viber accounts, hides all phone numbers, and keeps dating profiles separate from users’ main accounts.

The company said the feature will be introduced in other markets soon.

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