Customers in Negros Occidental line up to play games in the Cash Agad booth during the BDO Fiesta. Negrenses continue to prefer over-the-counter transactions, with 82 percent done through branches as of March 2024, based on the latest data. This underscores the BDO’s branch as a vital customer touchpoint, particularly in a province where sugar is the primary industry, supported by agriculture as the main source of livelihood.