Robinsons Hotels & Resorts (RHR), the hospitality arm of Robinsons Land Corp. (RLC), has officially broken ground on its first resort development in Siargao, signaling the company’s foray into one of the country’s fastest-growing travel destinations.
Set to open in 2026, Summit Villas Siargao is being developed by Hira Holdings Inc. through Mega Mykon Builders and will be managed by RHR under its Summit Hotels and Resorts brand.
The property will feature 18 standalone villas, each designed with private amenities and eco-conscious features aimed at supporting the island’s sustainability efforts.
“Summit Villas Siargao is more than just a new property — it’s a celebration of the island’s natural beauty, vibrant culture, and rapidly growing tourism appeal,” said Barun Jolly, Senior Vice President and Business Unit General Manager of Robinsons Hotels & Resorts.
“We are excited to bring the Summit brand’s signature warmth, style, and Filipino brand of excellence to Siargao.”
Located near the popular Cloud 9 surfing spot and Tourism Road, the resort will primarily cater to the upscale segment of both domestic and international travelers looking for premium accommodation on the island. The project is positioned to respond to the rising demand for high-quality hospitality offerings as Siargao continues to attract more tourists post-pandemic.
“Summit Villas Siargao reflects our strategy to expand into key leisure destinations while contributing to local tourism growth,” added Jolly. “We see strong demand for quality hospitality in Siargao, and this development aims to respond to that.”
The development also marks Hira Holdings’ first venture into the hospitality industry, underlining a growing investor interest in the island’s tourism potential.
“We’re optimistic about the tourism outlook in Siargao,” said Seth Hiranand, Managing Director of Hira Holdings. “This project is a long-term investment in the island’s potential as a premier travel destination.”
As part of its corporate social responsibility efforts, Hira Holdings announced a partnership with Malinao Elementary School during the groundbreaking ceremony, designating the school as a green hub for the resort’s future sustainability programs.
Tourist arrivals in Siargao have steadily risen in recent years, attracting more hotel developers to the island. Industry leaders continue to advocate for environmentally responsible tourism development to ensure Siargao’s natural charm is preserved amid its growing popularity.
RHR is the largest hospitality group in the Philippines with 30 properties and over 5,000 hotel keys.
